No. 01 · Pricing

Chef-led restaurant websites from $117 a month, live in 7 days

Three plans from $117 a month plus a $647 one-time build fee, with typeset menu pages, weekly articles and managed hosting. No hourly billing, no surprise invoice, and the build fee only arrives once you have approved the live site.

What this fixes

  • Your tasting menu lives in a PDF that search engines cannot read and a phone cannot zoom into comfortably.
  • A seasonal menu swap sits in someone's inbox for weeks because updating the site means finding an afternoon for a page builder.
  • The current site is slow on mobile, exactly where a hungry guest is deciding whether to stay or bounce to the next search result.
  • A template built for an average restaurant does not hold a tasting sequence, a grouped wine list or a shareable small-plates board.
  • Front of house fields the same dietary and hours questions by phone all night because the website never answers them.

Speed, treated as a feature

  • Every page is custom coded rather than assembled from a stack of plugins on a generic theme.
  • Served from a global content delivery network, so a page opens instantly wherever a guest is searching from.
  • A 90+ PageSpeed guarantee on both mobile and desktop, treated as our responsibility to maintain.

Built to rank over time

  • Menu content structured as real text, not trapped inside a PDF or an image.
  • 2 to 3 researched articles a week, 2,500 to 3,200 words, aimed at the searches your future guests actually run.
  • Structured data matched to page type, so menus, FAQs and locations are machine-readable to search engines.

What is in every plan

Typeset menu pages

Tasting menus, wine lists and a la carte, built as structured content.

Managed hosting

SSL, CDN, DDoS protection and unmetered bandwidth, nothing itemized.

A free domain

Registered in your name for as long as your plan is active.

Reservation routing

Enquiries connect to your CRM or reservation platform by API, Zapier or Make.

5 revisions a month

No size limit per revision, turned around in 2 to 5 working days.

Weekly researched articles

2,500 to 3,200 words each, published to your blog automatically.

Infographic with Tansy, the MenuWebStudio kitten mascot: What is in every plan. Typeset menu pages; Managed hosting; A free domain; Reservation routing; 5 revisions a month; Weekly researched articles.

What the weekly articles actually cover

Neighborhood dining guides

Content written around the specific area your dining room actually serves.

Seasonal menu context

Articles that support a current tasting menu or seasonal changeover.

Guest question coverage

The searches a guest runs before booking: dress code, parking, private dining.

How revisions work

  • A full seasonal menu overhaul counts as one revision, not one per dish changed.
  • Every revision is completed within 2 to 5 working days, whatever the size.
  • After the fifth revision in a month, each additional one is a flat $20, no hourly billing.

What happens every week

  • 2 or more researched articles published to your blog.
  • Technical health checked: speed, broken links and structured data.
  • Any pending revision requests worked through your client portal queue.

Before and after

  • Menu format
    Before:A PDF or an image nobody can read on a phone.After:Structured, typeset content indexed by search engines.
  • Menu updates
    Before:Whenever someone finds time in a page builder.After:Sent as a revision, live within 2 to 5 working days.
  • Mobile speed
    Before:Slow enough to lose an impatient, hungry guest.After:90+ PageSpeed, guaranteed.
  • Search visibility
    Before:One static homepage with nothing new to index.After:2 to 3 researched articles a week.
  • Hosting
    Before:A separate bill, an SSL renewal, a bandwidth cap.After:Included in the monthly fee, nothing itemized.
  • The build fee
    Before:Paid up front before you have seen anything.After:Invoiced only after you approve the live site.

How the build runs

  1. 01

    Pay the first invoice

    That starts the plan. The build fee is not charged yet.

  2. 02

    Fill in the onboarding form

    About 15 minutes; anything missing can follow later.

  3. 03

    One onboarding call

    We fill any gaps and agree the launch date.

  4. 04

    We build and launch

    Live in 7 to 15 days depending on tier.

Three plans

The Folio

The website, fully managed

$117/ month

plus $647 build fee, invoiced after launch

Best for a single dining room getting its first real site.

Start with The Folio

The Standing Order

Everything, plus the Content Engine

$597/ month

plus $647 build fee, invoiced after launch

Best for a group running the heaviest content and search program.

Start with The Standing Order

The Broadside and The Standing Order both include everything in The Folio. Move up or down between billing periods by request through your client portal.

Which plan is which

Three plans, told apart by the problem they solve

Every plan carries the full build, managed hosting, the domain, 5 revisions a month and researched articles. What changes between them is how much of the work after launch we take on.

The Folio

$117/ month

For the kitchen whose problem is the website itself

A single room with a menu that moves and nobody free to keep up with it

Everything that makes the site exist and stay correct: the build, the typeset menu pages, managed hosting, the domain, the revisions and researched articles every week. If your honest answer to "who updates the site" is "nobody, reliably", this is the plan that fixes that and nothing more.

  • The full build and typeset menu pages
  • Managed hosting, SSL and a domain in your name
  • Revisions and weekly researched articles
Live in
7 days
Articles
2 a week
Revisions
5 a month
See the full plan

The Broadside

$247/ month + usage

For the kitchen answering the same questions all week

A room where front of house fields dietary, dress code and private dining questions daily

Everything on the first plan, plus the AI Engine trained on your real menu, hours and policies, answering guest questions on the site before they become a phone call during prep. Launch runs longer on this plan because the Engine has to be trained on your material before it goes live.

  • Everything on the first plan
  • The AI Engine, trained on your menu and policies
  • Billed monthly plus AI usage
Live in
10 days
Articles
2 a week
Revisions
5 a month
See the full plan

The Standing Order

$597/ month

For the kitchen that wants to be found, not just current

A room competing in a dense dining market, or opening a second concept

Everything above, plus the Content Engine: the heaviest publishing schedule on the offer, with the editorial calendar and the first run of articles built during onboarding so the site is publishing at full pace from week one rather than ramping up.

  • Everything on both plans below
  • The Content Engine and the heaviest article schedule
  • Editorial calendar built during onboarding
Live in
15 days
Articles
3 a week
Revisions
5 a month
See the full plan

The $647 one-time build fee is the same on every plan and is invoiced only after your site is live and you have approved it. Every figure on this page reads from one pricing file, so a sentence can never drift away from the number it describes.

In their words

What clients say about the work

  • They pushed us to be precise about seasonal dining menus, which felt slow at first and right at the end. The boundaries are drawn clearly: what the site settles, and what our people still decide. Correcting the site's accidental promises is no longer part of our calls.

    Erica GatsbyReservations administrator, Chinese restaurant with banquet roomOmaha, NE · Service scope and expectations for seasonal dining menus
  • Our old change process for seasonal dining menus content was informal to the point of folklore. Approval and publication both refer to the same recorded version now. The site finally says what we approved, not someone's best guess at it.

    Andrew KensingtonOwner, Gastropub with dining roomFrederick, MD · Content approvals and change requests for seasonal dining menus
  • Honestly, the redesign was nice, but the inquiry form is what changed our day-to-day. It asks for visit date, party size and menu interest before anything is sent, which is the information we used to chase by email. We answer properly on the first reply far more often than we used to.

    Rajesh MishraGroup bookings coordinator, Caribbean family restaurantManchester, NH · Inquiry form and response workflow for seasonal dining menus

Compare every detail

Full comparison across The Folio, The Broadside, The Standing Order
DetailThe FolioThe BroadsideThe Standing Order
Monthly fee$117$247 + AI usage$597
One-time build fee, invoiced after launch$647$647$647
Launch window7 days10 days15 days
Typeset menu pagesIncludedIncludedIncluded
Custom-coded, 90+ PageSpeedIncludedIncludedIncluded
Managed hosting, SSL, CDNIncludedIncludedIncluded
Free domainIncludedIncludedIncluded
Reservation and enquiry routingIncludedIncludedIncluded
Revisions a month555
Extra revision cost$20$20$20
Researched articles a week223
The AI EngineNot on this planIncludedIncluded
The Content EngineNot on this planNot on this planIncluded
Sub-niche pages includedIncludedIncludedIncluded
Keyword and service pagesIncludedIncludedIncluded
Client portal accessIncludedIncludedIncluded
Cancellation notice2 business days2 business days2 business days
All sales finalIncludedIncludedIncluded

Before you decide, here is what else that money could buy

A builder subscription, a freelancer, an agency retainer or leaving the site exactly as it is. Each of those is the right answer for some restaurants, and we wrote 10 pages saying so, including the parts where the alternative beats us.

The build fee, the cancellation window, and the domain, plainly

The $647 build fee is invoiced only after your site is live and you have approved it, never up front. Cancellation needs 2 business days' notice by email before your next invoice date, during business hours of 9:00 to 17:00 Central, Monday to Friday. All sales are final except a duplicate or incorrect charge reported within 30 days. One domain is included free for as long as your plan is active, registered in your name; if you ever leave, we transfer it to you at no charge.

Pricing questions

What do I actually pay, and when?

You pay the monthly fee for the tier you choose up front: $117, $247 plus AI usage, or $597 a month. The $647 one-time build fee is invoiced only after your site is live and you are satisfied with it. Domain and hosting are inside the monthly figure.

How do I cancel, and how much notice do you need?

Email us and say you want to cancel. Your message must reach us at least 2 business days before your next invoice date, during business hours, which are 9:00 to 17:00 Central Time, Monday to Friday. A message sent outside those hours counts from the start of the next business day, so a weekend email does not give 2 business days of notice for an invoice due Monday or Tuesday. With valid notice, no further invoice is raised and your site runs to the end of the month you have paid for. With late notice, the next invoice is charged as normal and the cancellation takes effect at the end of that month.

Do you offer refunds?

No. All sales are final, and that includes monthly fees, the build fee, extra revisions and any cost we pass through at what our providers charge us. We do not refund for a change of mind or for a month you did not use. The one exception is a duplicate or incorrect charge made by our billing: tell us within 30 days and we correct it within 10 working days. The build fee is charged only after you have approved your site, which is exactly why it is not refundable afterwards.

What exactly do we get for the monthly fee?

A fully managed, custom-coded website for your restaurant: menu pages set as structured content rather than a PDF, a reservation and enquiry flow that connects to whatever you already use, 90+ PageSpeed, managed hosting, a free domain, and 2 researched articles a week on The Folio and The Broadside, 3 on The Standing Order. Nobody on your team edits the website directly; you send us changes and we make them.

How long until my restaurant's site is live?

7 days on The Folio, 10 on The Broadside while the AI Engine is trained on your menu and policies, and 15 on The Standing Order while the Content Engine's editorial calendar is built. The clock starts at the onboarding call, not at purchase, so the sooner the onboarding form is in, the sooner you are live.

Do you write our menu descriptions for us?

No. The words on your menu are yours, since nobody outside your kitchen can describe a dish the way it was actually built. We handle the structure, the typesetting and the speed of the page the menu sits on, and researched blog articles are written separately from the menu itself.

How does this compare with a builder, a freelancer or an agency?

Each of those is the right answer for some restaurants, and we have written ten comparison pages that say so, including the cases where the other option wins. The short version: a builder is a tool somebody has to operate, a freelancer is a project rather than a relationship, an agency sells attention rather than the asset attention arrives at, and we sell the asset with the work attached.

What counts as a revision, and what happens after five?

A revision is any change request you send, and there is no limit on how much goes into one. Swapping the entire seasonal menu, adding a new wine list, or updating hours for a holiday closure: each is one revision, not one per item changed. 5 are included every month. After the fifth, each additional revision is a flat $20, with no cap on how many you can buy and no hourly billing anywhere. Every revision is completed within 2 to 5 working days, whatever the size.

How do I actually request a menu change?

Raise it in your client portal. You describe the change, attach the new menu or prices, and it lands with the team as a tracked request so you can see where it is. You can also email us or reply to any thread with our team, and we log it for you. Unused revisions do not roll over to the next month.

Is a full seasonal menu overhaul really just one revision?

Yes, as long as it is submitted as one request. "Replace the current tasting menu with these six new courses and this new wine pairing list" is one revision regardless of how many individual dishes and prices it touches, which is exactly how a real seasonal changeover works for a chef-led kitchen.

Is hosting an extra cost?

No. Hosting is included in the monthly fee and never billed separately. Your site runs on a global content delivery network with SSL, DDoS protection and unmetered bandwidth included. There is no hosting invoice, no SSL renewal, no bandwidth overage and no surprise line item in month four.

Can the site handle a spike in traffic from a press mention?

Yes. Traffic spikes are handled by the same global edge network the site runs on every other day, at no extra cost and with no bandwidth cap, so a good press write-up does not become the night the website slows down.

Do I have to pay for a domain?

No. One domain is included free for as long as your plan is active, registered in your name, so you own it outright. If you already have a domain we point it at the new site instead and nothing changes for guests who know your current address. If you ever leave, tell us where to send the domain and we transfer it at no charge.

Can our restaurant have its own domain even if we sit inside a hotel or larger property?

Yes. A restaurant inside a hotel or boutique property can have its own domain or subdomain, registered in your name as part of the plan, so the site can be built to rank for the restaurant's own name rather than living buried inside the property's main site.

What does the 90+ PageSpeed guarantee actually cover?

Both mobile and desktop, on every plan, on the pages we build. Pages are custom coded, ship almost no unnecessary code and are served from a global edge network, so the speed is there on launch day rather than after an audit a year later. If a page drops below it after a change on our side, fixing it is our job and it does not use one of your revisions.

See it built for your kitchen

A live walk-through, on your screen, of the site you would get. Plans from $117 a month.

Book a demo